northernsoul
northernsoul
Volume 4 - Summer 2024
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Editor's Note
When I reflect on some of my most memorable travel experiences, a common thread emerges: human connection. While breathtaking views may wow us and attractions may impress us, it is the human connections we forge during our travels that touch our soul and stay with us long after we’ve returned home.
Travel is inherently about connecting with community. But for a community to be ready to engage with travellers, it first needs to be a good and happy place to call home.
This summer issue of Northern Soul features tourism through the lens of community. We spotlight initiatives that come from the residents themselves, as well as people and businesses who work to support the fabric of their communities. We’ve also curated a collection of stories from Canada’s islands, because where is community more vividly apparent than on an island?
Be sure to read our guest post ‘Hosting Regeneration’ from Michelle Holliday, a leader in the field of community-focused tourism.
Thank you for joining our community of like-minded travellers.
Izabela Jaroszynski
Managing Editor, Northern Soul Magazine
Features
Feature: Growing Experiential Tourism
Residents come together to create new visitor experiences that centre on the needs of the community. The end result? One-of-a-kind experiential tourism that showcases life in the Annapolis Valley.
A View From Here:
Connected by Canoe
The new 65,000-square-foot Canadian Canoe Museum and its 5-acre waterfront location in Peterborough Ontario is the culmination of the dreams, passion and hard work of a whole community.
Itinerary:
Passageway
Visit historic sites and discover the scenic beauty of Canada's easternmost province. Explore Newfoundland & Labrador through its many world-recognized natural and cultural attributes.
In This Issue
Guest Post
Hosting Regeneration
Michelle Holliday, author of the Age of Thrivability discusses why just 'growing local tourism' isn't the answer to a more regenerative travel future.
Field Notes Where the Mountains Meet the Sea
The story of how four friends are building a sustainable tourism business in Squamish BC by connecting with local suppliers and keeping sustainability front and centre.
In Profile
Forgotten Frontiers
Photographer Chris Attrell captures the soul of Saskatchewan through his pictures of rural ruins. His goal is to capture the beauty of the abandoned buildings and preserve the essence of the community.
Park Explorer
Camping by the Kipawa
Explore the historic and natural wonders of Quebec’s Parc national d’Opemican, bordered by Lac Témiscamingue and Lac Kipawa. The park protects a sample of the Southern Laurentians region.
In Profile
By Design: Heather Dubbeldam
Award-winning architect Heather Dubbeldam discusses how social sustainability in architecture means designing spaces that have a sense of identity and that offer people social connection.
Community
Taking Flight: The Story of Air North
Can an airline be a champion of community? It can if you live in the Yukon. Air North was founded by Yukoners and continues to be owned by Yukoners, including the Vuntut Gwich’in First Nation.
The Summer Collection
For many of us, island living is the dream. We picture summers on the beach and endless water views. But as communities, islands require special care and consideration. They often hold fragile ecosystems, endemic species or vulnerable communities. In our Summer Collection, we gather stories from some of Canada's islands. From the 36,000-island archipelago in the High Arctic to the urban-adjacent oasis in Toronto's harbour, these are the stories of our islanders.
Masthead
Managing Editor: Izabela Jaroszynski
Contributors:
- Michelle Holliday
- Martha Perkins
- Maryam Siddiqi
- Athena Tsavliris
Cover image: Gros Morne National Park, UNESCO World Heritage Site, Newfoundland Labrador Tourism Photographer: Dru Kennedy
Previous Issue: Volume 3 - Spring 2024
This magazine supports our community initiatives, including the Landsby Smart Forest Trust in New Brunswick.
Tag us on social with #mynorthernsoul to be featured
Email your feedback about this issue to northernsoul@landsby.ca or write to us at:
Northern Soul by Landsby
142 Westmount Avenue
Second Floor
Toronto, Ontario
M6H 3K6, Canada
Northern Soul is the voice of our award-winning team at Landsby.
By harnessing the power of storytelling, we empower domestic and international travellers to explore Canada responsibly and create deeper connections to our culture, land, and community.
Do you have an interesting story to tell? Please submit your pitch to izabela@landsby.ca
Masthead
Managing Editor: Izabela Jaroszynski
Contributors:
- Michelle Holliday
- Martha Perkins
- Maryam Siddiqi
- Athena Tsavliris
Cover image: Gros Morne National Park, UNESCO World Heritage Site,
Newfoundland Labrador Tourism
Photographer: Dru Kennedy
Previous Issue: Volume 3 - Spring 2024
This magazine supports our community initiatives, including the Landsby Smart Forest Trust in New Brunswick.
Email your feedback about this issue to northernsoul@landsby.ca or write to us at:
Northern Soul by Landsby
142 Westmount Avenue
Second Floor
Toronto, Ontario
M6H 3K6, Canada
Northern Soul is the voice of our award-winning team at Landsby.
By harnessing the power of storytelling, we empower domestic and international travellers to explore Canada responsibly and create deeper connections to our culture, land, and community.
Do you have an interesting story to tell? Please submit your pitch to izabela@landsby.ca
Tag us on social with #mynorthernsoul to be featured.